HOOV
09-12-2023
Title: HOOV
Relation: Senior Capstone Project
Year: 2023
Timeline: 12 Weeks
Focus Areas
Footwear Design
Design Research
Prototyping
3D Modeling
Brand Language
Footwear for the Elderly.
Footwear matters greatly for the elderly, as they represent a significant portion of the population, yet are often overlooked in advertising and consideration. Proper footwear is crucial, as 28% of falls among individuals aged 55 and older are caused by improper footwear, highlighting the critical role of footwear in promoting safety and mobility in this demographic.
Problem: Improper Footwear Selection
Advertising plays a significant role in influencing seniors' footwear choices, often highlighting the features of shoes with aggressive tread patterns designed for outdoor activities. While these shoes may seem appealing and promote a sense of adventure, they can be impractical for everyday use, especially on indoor surfaces like carpet. Seniors should be mindful of advertising's influence and prioritize footwear that meets their practical needs for stability and safety in various environments.
Advertising plays a significant role in influencing seniors' footwear choices, often highlighting the features of shoes with aggressive tread patterns designed for outdoor activities. While these shoes may seem appealing and promote a sense of adventure, they can be impractical for everyday use, especially on indoor surfaces like carpet. Seniors should be mindful of advertising's influence and prioritize footwear that meets their practical needs for stability and safety in various environments.
Advertising heavily impacts seniors' footwear choices, often emphasizing shoes with rugged treads for outdoor activities. However, these shoes, while appealing and adventurous, may not be ideal for daily wear, particularly on indoor surfaces like carpet. Seniors should consider practicality over advertising hype, opting for footwear that offers stability and safety across different environments.
Capret
[-] Potential Tripping Hazard: Shoes with deep treads or bulky designs can catch on carpet, increasing the risk of tripping for seniors, especially those with mobility issues.
[-] Potential Tripping Hazard:
Shoes with deep treads or bulky designs can catch on carpet, increasing the risk of tripping for seniors, especially those with mobility issues.
[-] Loose or Untied Laces: Shoes with loose or untied laces can easily catch on carpet fibers, causing seniors to trip if their shoes snag on the carpet.
[-] Loose or Untied Laces:
Shoes with loose or untied laces can easily catch on carpet fibers, causing seniors to trip if their shoes snag on the carpet.
Hardwood
[-] Slippery Soles: Shoes with smooth or worn-out soles can be slippery on hardwood floors, increasing the risk of seniors losing their balance and falling.
[-] Slippery Soles:
Shoes with smooth or worn-out soles can be slippery on hardwood floors, increasing the risk of seniors losing their balance and falling.
[-] Lack of Traction: Footwear with inadequate traction for hardwood floors can make it easier for seniors to slip, especially if the floor is slick or polished.
[-] Lack of Traction:
Footwear with inadequate traction for hardwood floors can make it easier for seniors to slip, especially if the floor is slick or polished.
Safety + Style
Safety + Style
Design footwear for the elderly with safety features that reduce the risk of tripping or slipping on surfaces like carpet or hardwood.
Create shoes that combine fashion and aesthetics to appeal to seniors' desire for stylish and expressive footwear.
Develop footwear that integrates safety features into fashionable designs to reduce stigma and encourage widespread adoption of safe footwear choices among seniors.
Design footwear for the elderly with safety features that reduce the risk of tripping or slipping on surfaces like carpet or hardwood.
Create shoes that combine fashion and aesthetics to appeal to seniors' desire for stylish and expressive footwear.
Develop footwear that integrates safety features into fashionable designs to reduce stigma and encourage widespread adoption of safe footwear choices among seniors.
Carpet
[+] Soft radius to "glide" on carpet
[+] Touchpoints for traction
Hardwood
[+] Maximum Surface area
[+] Strong Lateral support
Hardwood Tread
Hardwood Tread
Hardwood Tread
Hardwood Tread
Hardwood Tread
Carpet Tread
Carpet Tread
Carpet Tread
Carpet Tread
Carpet Tread
Boa System
Boa System
Boa System
Boa System
Boa System
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